Target Audience:

The primary target audience includes potential clients seeking residential and commercial interior design services. Additionally, the website should appeal to individuals interested in design trends, home improvement enthusiasts, and collaborators within the design industry.

Inspiration and References: Gather inspiration from contemporary interior design websites, emphasizing clean and modern aesthetics. Explore UI elements that enhance visual storytelling and create an emotional connection with the audience.


Timeline: The project is expected to be completed within two weeks, allowing for iterative feedback and adjustments as needed.



My Design Process and Key Objectives:

  1. Visual Identity: Develop a UI that aligns with Pure Design Studio's brand, incorporating the studio's color palette, logo, and design aesthetics to create a cohesive visual identity.
  2. User Experience (UX): Prioritize a seamless and intuitive user journey. The UI should be easy to navigate, ensuring visitors can effortlessly explore the portfolio, learn about services, and contact the studio.
  3. Responsive Design: Ensure the UI is responsive across various devices and screen sizes, providing a consistent and optimized experience for users accessing the site on desktops, tablets, and mobile devices.
  4. Portfolio Showcase: Create an engaging portfolio section that effectively highlights the studio's diverse projects. Implement filters and sorting options to facilitate easy exploration for users seeking specific design styles or room types.